又有國際PR公司唔接「香港出發」呢單Job
之前已經有四間(Weber Shandwick, H+K Strategies, Brunswick and Golin)聽都嫌費事,然後有五間諗多兩下就放棄Thanks, but no thanks((APCO, BCW, Ogilvy, OPRG (including FleishmanHillard and Ketchum) and Ruder Finn))。
依家又多一間(MSL)最後決定咪搞( "Upon further review of MSL’s supporting role with regards to this tender, MSL has declined and withdrawn further participation,")。
點解咁呢?
因為好多國際PR公司都覺得香港政府係好有爭議性嘅客 ("a very controversial client"),對於啲國際關公黎講,接佢地啲Job好驚囉,原因同上年一樣:
//the assignment's credibility, local employee concerns, and the impact on the reputation of participating firms.//
(啲內容可信性有問題,本地啲員工又唔喜歡(被變色?),最驚係做完自己間公司個朵咪香晒?)
#最後啲PR費益咗啲咩人呢
報導:
《PRovoke》
https://www.provokemedia.com/latest/article/exclusive-publicis-pr-firm-msl-pulls-out-of-'relaunch-hong-kong'-tender
*********************************
支持Patreon係本Page嘅支柱:
https://www.patreon.com/goodbyehkhellouk
YouTube Channel:
https://www.youtube.com/c/GoodbyeHKHelloUK
*********************************
provoke pr 在 堅離地城:沈旭暉國際生活台 Simon's Glos World Facebook 的最佳貼文
早前林鄭月娥政權高薪招聘國際公關公司「改善形象」,雖然主要大公司紛紛拒絕投標,但還是有以下公司入紙:
1. 美國公關龍頭 Edelman,公司於2013年組成「Edelman中國集團」
2. 法國公關龍頭MSL,代表作是沙特阿拉伯王室長期合作夥伴,負責對沙特人權狀況、壓迫婦權、公開處決等漂白
3. 新加坡公關公司Redhill,創辦人是新加坡亞洲新聞台CNA前記者,熟悉新加坡式新聞操作
恭喜林鄭月娥,深慶得人
▶️ 獨裁者的僱傭兵
https://www.youtube.com/watch?v=tdbMIqYInGQ
provoke pr 在 許文昌 Man-cheong Facebook 的最讚貼文
有錢洗得鬼推磨,公關廣告行業低潮,港共政府加碼終請到公關。
Although numerous major PR firms attended the briefing session two weeks ago, PRovoke understands that most had declined the opportunity to submit proposals as the deadline expired today. The 'Relaunch Hong Kong' tender, revealed by PRovoke, aims to restore the city's prized reputation as a global business hub, following sustained political unrest over the past year.
The agency search comes after the government significantly increased global PR spend in its 2020 budget, earmarking HK$226.6m (US$29m) for the ISD — an increase of 53.5% over its 2019 budget for international PR campaigns. However, the city's PR leaders previously questioned the budget hike, wondering whether more global campaigns would only serve to paper over the cracks caused the government’s inability to tackle Hong Kong's deep-rooted problems.