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A strong woman wear pain like they do stilettos. No matter how much it hurts, all you see is the beauty of it.
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Art plays a crucial role in children’s development by encouraging them to conceptualize ideas and express themselves, as well as instilling in them a sense of achievement. Art & Design should not only be about techniques, but also creativity and appreciation of beauty surrounding them. Unfortunately, most art lessons in Asia mainly focus on acquiring basic sketching or crafting techniques which casts aside cultivating a creative mindset. Artistic Thinking differs from traditional art lessons. The course focuses on what to draw rather than how to draw, developing students' ability to perceive through an artists' lenses, plan original art pieces and channel their creativity. The course is tailor-made for 6-11 years old kids who are interested in or would like to have a taste of art.
Artistic Thinking cultivates students’ interest, confidence and appreciation towards art by allowing them to share and appreciate each other’s artworks and thoughts behind. More importantly, this course provides a precious chance for students to observe the world from a different perspective and express their appreciation through drawing.
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"Prepared by OxBridge and Ivy League graduates, the course provides a cornerstone to shape students' mindsets."
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【內苑】連師屏 創作個展
開幕茶會：2020.01.04 （六） 3 pｍ
展覽時間：2020.01.03 - 02.02
展覽地點：亞億藝術空間 AHM Gallery
「你只是從一個房間，進入另一個房間。
突然你就忘了要進來做什麼了。
——這可能是一段Loading尚未完成。」
「內苑」出自玄奘譯《說無垢稱經》：雖明一切世間書論，而於內苑賞玩法樂﹔雖現一切邑會眾中，而恒為最說法上首。 表現一種泰然任之（gelassenheit）之心境。這種心境本身是澄明（clearing）、開放性（openness）的。不管它遭遇外界事物或內在底層無意識湧現的種種，總是開啟一個開放場域，以讓它們依其自身方式開顯自己，而不以主觀性意欲的意志（will to will）或權利意志（will to power）對於這些內外現象加以支配、控制或進行論斷。如此的心境轉折在創作上不僅以單一方式呈現，而改以千姿百態的象徵與意象交織中，直接映現出「內苑」（inner reality）。
此展覽展出連師屏自2016至2019創作。其作品中不純粹追求新穎或前衛，而是從不同的媒介探求新舊兼融的可能性，由傳統的繪畫，到當代的複合媒材、數位影像創作，創作靈感主要是形而學上的觀點、自然和宇宙、人和靈性等。早前作品以天然木紋、油彩、水彩，繪畫出靈感源自真實世界的畫作，繼而運用數位繪圖方式繼續發展源遠流長的傳統創作，激發觀者在科技創新速度前所未有的現今世代，深思細想如何從中體驗藝術，也是新與舊、現實與虛擬之間的有趣過程。
【 Inner Reality 】 Lien Shih Ping Solo Exhibition
Opening Reception: 04/01/2020 15:00
Duration: 03/01/2020-02/02/2020
Venue: AHM Gallery
“You left one room to enter another,
but you forgot why you came here.
Maybe, the process was still loading.”
The phrase “Inner Reality” comes from Shuo Wogoucheng jing(說無垢稱經) translated by Xuanzang(玄奘): He mixed in all crowds, yet was respected as foremost of all. He shows a gelassenheit mindset. This clear and open mindset allows the owner to let all the outside beings and his subconsciousness reveal naturally, instead of using one’s “will to will” or “will to power” to make judgments on situations subjectively. This change of mindset can be displayed creatively in an abundance of ways. Symbols and constructs intertwine with each other, reflecting the image of the ever-changing “Inner Reality”.
AHM Gallery presents Lien Shih Ping’s works from 2016 to 2019. Rather than describing her art as avant-garde, her works show a possibility to combine the old and the new through different media from traditional paintings to contemporary mixed media and digital images. Her inspiration comes from the metaphysics viewpoint of nature, the universe, people, and spirituality. Lien’s earlier works used natural wood grain, oil paint, and watercolor to reflect on her view of this world. Then, digital graphic art also became another way for her to perform. In this digital era where the development of technology is faster than ever, the audiences can rethink — what is the best way to experience art now? Between the new and the old, between real and virtual things, we may finally be able to conclude.
Campaign : Blissful Together
Brand : Auntie Anne's Malaysia
Marketer : Dickson Chai
Agency : Nil
PROBLEM
Auntie Anne’s is a well-known International Brand from U.S.A specializing in baked soft pretzels. The first outlet arrived at Malaysian shores 25 years ago and has since experienced continuous growth in both outlets and customer base.
Sales during the Chinese New Year festive period (January to February) are typically non-peak season with lower-than-average volumes.Malaysians from city areas (where the majority of Auntie Anne’s outlets are located) back to their respective hometowns in sub-urban or rural areas to spend time with the family, traditionally the week preceding and during Chinese New Year. This leads to lower footfall at shopping areas and malls during this window, generating lower transactions.
Auntie Anne’s devised a breakthrough strategy to increase brand presence, awareness and drive customers’ visitation to outlets when doing shopping in malls.
SOLUTION
The campaign’s concept – “Blissful Together”, inspired by “福” (Blissful) – a word commonly used during Chinese New Year seasons which means good wishes and also represents the joy and festive mood associated with Chinese New Year. Creatively combined the brand logo with the word “福”, fusing a Western brand with iconic traditional Chinese element, to become the central art of the campaign, making all customers felt like enjoying a piece of Auntie Anne’s means receiving a “Blissful” wishes from the brand during Chinese New Year.
Campaign’s target audience was Malaysians of all races, all ages, including new and repeat customers.
Auntie Anne’s used an integrated approach to maximise reach and engagement of target audience via relevant touch-points.
Packaging: All packaging were changed into a couplet-like design with Auntie Anne’s version of “福” (Blissful) word on it, spreading the “Blissful” experience to every customer who visited Auntie Anne’s throughout the period.
In-store promotional items: Utilized all potential spaces and real estate within each outlet to display campaign-related in-store items. All collaterals strongly presented the Auntie Anne’s version of “福” (Blissful) word and functioned like couplets display at outlets.
Promotion Scheme: 3 promotional sets and used different “Blissful” levels to represent different promotional sets: i. “So Blissful” – RM8.50 (Original Stix + Any Pretzel) , ii. “More Blissful” – RM9.50 (Cinnamon Stix + Any Pretzel) , iii. “Very Blissful” – RM10.50 (Choco Eclairs Stix + Any Pretzel).
Social Media: Consistent postings highlighting the couplet-like design packaging to bring up the festive mode among audience as well as a reminder to loyal fans and potential customers throughout campaign period.
DELIVERY
On ground:
All Auntie Anne’s outlets turn into “Blissful” outlets by displaying all “Blissful Together” theme promotion materials.
All outlet staffs strongly promote “Blissful” promotion set items with use of “Blissful” name for promotion items: “So Blissful”, “More Blissful” and “Very Blissful” instead items’ original names during the campaign.
Only “Blissful” design packaging was used during the period to pack every product sold.
On line:
The campaign was announced through Facebook and Instagram page by changing the profile photos to display Auntie Anne’s version of “福” (Blissful) word and followed immediately by promotion information post on 1st day of campaign. Facebook and Website landing page cover pictures were changed to “Blissful Together” campaign key visuals to be consistent with the “Blissful” decoration displayed at physical outlets.
1 social media posting was made on Facebook and Instagram platforms on average, every 2.5 days, about “Blissful Together” campaign to maintain the campaign hype and momentum.
PERFORMANCE
Successfully spread “Blissful” wishes to more than 945,000 customers with more than 1,790,000 “Blissful” packaging handed out together with the products sold – exceeding the sales made last year for same period by more than 41,000 units.
A growth in Revenue of 5.6% and growth in number of transactions by 2.7% during the Chinese New Year period compared to last year. Average spending per transaction increased by 2.8% showing the direct impact of the promotional set items sold which encouraged customer’s higher spending or more quantity purchase per transaction.
“Blissful Together” postings gained total of 42,622 reached with in Facebook fan page and 20,438 reached in Instagram during campaign period with ZERO advertising budget. “Blissful Together” first day posting achieved 5% engagement rate which was higher than industry benchmark (3-4%).
Campaign successfully created a new mindset of inclusivity, reminding that festive seasons such as the Chinese New Year can be celebrated by all races through the concept of blending a western international brand with traditional Chinese culture to symbolize joy and fortune during Chinese New Year.
Did You Know Chinese culture is rich in customs, traditions, and superstitions? Watch the 8 Chinese Superstitions and Beliefs you may not know
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Dan Lok, a.k.a. The King of High-Ticket Sales is one of the highest-paid and most respected consultants in the luxury and “high-ticket” space.
Dan is the creator of High-Ticket Millions Methodology™, the world's most advanced system for getting high-end clients and commanding high fees with no resistance.
Dan works exclusively with coaches, consultants, thought leaders and other service professionals who want a more sustainable, leveraged lifestyle and business through High-Ticket programs and Equity Income.
Dan is one of the rare keynote speakers and business consultants that actually owns a portfolio of highly profitable business ventures.
Not only he is a two times TEDx opening speaker, he's also an international best-selling author of over 12 books and the host of Shoulders of Titans show.
Dan's availability is extremely limited. As such, he's very selective and he is expensive (although it will be FAR less expensive than staying where you are).
Many of his clients are seeing a positive return on their investments in days, not months.
But if you think your business might benefit from one-on-one interaction with Dan, visit http://danlok.com
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Dan hangs out there quite a bit.
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Blog: http://www.danlok.com/blog/
Podcast: http://www.shouldersoftitans.com/
FB Group: https://www.facebook.com/groups/highticketconsulting/
Twitter: https://twitter.com/danthemanlok
Instagram: https://www.instagram.com/danlok/
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Meetup: http://www.meetup.com/Vancouver-Entrepreneurs-Group-Business-Network/
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This Video is about: 8 Chinese Superstitions and Beliefs
https://youtu.be/00JLbqe9aXM
https://youtu.be/00JLbqe9aXM
How to get more referrals? In this series of videos, Millionaire Mentor Dan Lok answers this age-old question. Watch the entire series here: https://www.youtube.com/playlist?list=PLEmTTOfet46MC8fyNaiM6bpiF8fut8HMd
Watch this video until the end to find out some of the traditional ways of getting referrals that DOESN'T work.
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Dan Shares How To Get Client Referrals The Right Way That Will Help Your Business Get Stunning Profits
Check out these Top Trending Playlist:
1.) How to Sell High Ticket Products & Services: https://www.youtube.com/playlist?list=PLEmTTOfet46PlgDZSSo-gxM8ahZ9RtNQE
2.) The Art of High Ticket Sales - https://www.youtube.com/playlist?list=PLEmTTOfet46NufVkPfYhpUJAD1OBoQEEd
3.) Millionaire Mindset - https://www.youtube.com/playlist?list=PLEmTTOfet46O591glMGzRMoHaIJB-bQiq
Dan Lok, a.k.a. The King of High-Ticket Sales is one of the highest-paid and most respected consultants in the luxury and “high-ticket” space.
Dan is the creator of High-Ticket Millions Methodology™, the world's most advanced system for getting high-end clients and commanding high fees with no resistance.
Dan works exclusively with coaches, consultants, thought leaders and other service professionals who want a more sustainable, leveraged lifestyle and business through High-Ticket programs and Equity Income.
Dan is one of the rare keynote speakers and business consultants that actually owns a portfolio of highly profitable business ventures.
Not only he is a two times TEDx opening speaker, he's also an international best-selling author of over 12 books and the host of Shoulders of Titans show.
Dan's availability is extremely limited. As such, he's very selective and he is expensive (although it will be FAR less expensive than staying where you are).
Many of his clients are seeing a positive return on their investments in days, not months.
But if you think your business might benefit from one-on-one interaction with Dan, visit http://danlok.com
Or consider becoming a member of his high-level mastermind for experts: http://www.danlokinnercircle.com
★☆★ WANT TO OWN DAN'S BOOKS? ★☆★
http://www.amazon.com/Dan-Lok/e/B002BLXW1K
★☆★ NEED SOLID ADVICE? ★☆★
Request a call with Dan:
https://clarity.fm/danlok
★☆★ JOIN DAN'S PRIVATE FB GROUP FOR CONSULTANTS & COACHES ★☆★
Apply here:
https://www.facebook.com/groups/highticketconsulting/
Dan hangs out there quite a bit.
★☆★ CONNECT WITH DAN ON SOCIAL MEDIA ★☆★
Blog: http://www.danlok.com/blog/
Podcast: http://www.shouldersoftitans.com/
FB Group: https://www.facebook.com/groups/highticketconsulting/
Twitter: https://twitter.com/danthemanlok
Instagram: https://www.instagram.com/danlok/
YouTube: https://www.youtube.com/user/vanentrepreneurgroup
Linkedin: https://www.linkedin.com/in/danlok
Meetup: http://www.meetup.com/Vancouver-Entrepreneurs-Group-Business-Network/
Amazon: http://www.amazon.com/Dan-Lok/e/B002BLXW1K
This video is about: Why Client Referrals Can Drive Stunning Profits - Get More Referrals Ep. 1
https://youtu.be/Ro2-7M5Xlp4
https://youtu.be/Ro2-7M5Xlp4
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