由於我自己一直大聲疾呼,台灣需要英文媒體,自己一直用中文在舒適圈發文好像也說不過去,於是用英文錄了一段,為什麼台灣人要募資在紐約時報登廣告的影片。
很多人對於募資案,最大的疑慮就是「現在根本沒人看報紙,為什麼不花錢在社群網站投放廣告就好?」之前我說過了,這是行銷思維跟品牌打造思維的不同,而且現在,我也來盡自己的社群力量,希望用英文,在社群媒體上,讓更多不懂中文的人,聽到台灣的聲音。
撇開幕資案不說,當我提起想用英文拍片的時候,我們團隊的夥伴都大表支持,並且在最快時間幫我生出了影片,是我覺得真的很感動的地方。另外,由於我NG了80000萬次,NG到即使瀏海從頭分岔到尾,也不想重新錄,所以我衷心佩服,雅琴姊的勇氣跟毅力,請讓我下跪一拜。
以下為我的影片內容全文:
Hello everybody, My name is Joyce, and I am from Taiwan
大家好我是琬柔 我來自台灣。
For those of you who don’t already know, Today’s New York Times has a full page ad that features Taiwan.
可能很多人不知道,4月14日的紐約時報有一面關於台灣的全版廣告。
For me, I really hope that it’s an effective ad with the message that Taiwan can and is trying it’s best to help with the global COVID-19 pandemic.
我希望這份廣告能有效傳遞,台灣能、而且竭盡所能地想要跟世界對抗新型冠狀病毒疫情的訊息。
And if you are wondering about the background for why it’s here, let me walk you through it.
如果你好奇這整件事情的來龍去脈,讓我來解釋給你聽。
So we all know that Taiwan has been excluded from international organizations for years. In normal times, this is big missed opportunity since Taiwan has a lot to offer the international community. But this has been really bad during the coronavirus outbreak since Taiwan has been one of the most effective countries in containing the COVID-19 cases through early and aggressive quarantine and contact tracing policies.
我們都知道台灣長年被排除在國際組織之外。如果是太平盛世,大家錯失的是一個讓台灣幫助國際的機會,但是這在疫情延燒全球之際,可能會對局勢帶來負面影響,
因為台灣透過了迅速及嚴格的政策,為疫情超前佈署,成為全球少數能有效控制新冠疫情的國家之一。
In fact Taiwan was warning of the potential for a global pandemic emerging from China as early as last December. And while Taiwan has been eager to offer helping hand to the world during this time of crisis and share best practices, it has been shut out of the discussions at the WHO.
事實上 台灣早在去年12月就曾經警告過這個病毒恐將在全球造成大流行,就在台灣渴望對國際做出貢獻的時候,台灣被排除在WHO的各項討論之外。
So for me, I see this ad as a message to the world that Taiwan is here to help. Let me read some parts of it for you。
對我來說 我覺得這個廣告傳遞的訊息是,台灣在這裡想要幫忙。讓我分享其中幾段文字。
“You are not alone. Taiwan is with you.”
「你不是孤單的。台灣也跟你站在同一陣線。」
“In the past weeks, Taiwan has provided more than 16 million medical masks to support medical professionals around the world and has worked together with the US and the EU on the most advanced rapid tests and vaccines for COVID-19.”
「在過去幾周裡,台灣捐贈了1600萬個口罩支援世界各地的醫療人員,我們也與美國跟歐盟一起合作,開發最先進的快篩與疫苗。」
“Who can isolate Taiwan? No one.”
「誰能孤立台灣?沒有人。」
“Because we are here to help.”
「因為我們是來提供幫忙的。」
I know there has been news coverage of some controversy with the WHO, but I can tell you that the goal of this AD is not to pick a fight with the WHO. Because Taiwan is trying its best to stop the spread of COVID-19 and is truly looking to help
我知道過去有不少WHO的爭議新聞報導但我能告訴你們,這個廣告的目的不是要跟WHO吵架,因為台灣正在竭盡所能地阻止疫情擴散,並且真心想幫忙。
Lastly, For those of you who can’t see the small print, the ad was crowdfunded by the contributions of over 25,000 average Taiwanese people who just want to voice that Taiwan is here to help. In fact, a good portion of the proceeds from the crowdfunding campaign will be donated to fight against COVID-19 internationally. 如果你們看不到這行小字,這個廣告的群眾募資計畫,代表超過2萬5000個台灣民眾的聲音,他們想告訴世界「台灣能幫上忙」。事實上,部分募得的款項,會被捐助於國際間對抗疫情之用。
I think It’s really a beautiful message and I’m glad I can share this with you. And of course I want you guys to know that Taiwan can help and Taiwan is helping. Thank you for your listening.
對我來說這真的是一段佳話,我很高興能在這裡跟你們分享,而且我也希望你們知道,台灣不僅能幫忙,也已經在貢獻一己之力,謝謝你們聆聽。
世界卫生组织 Tedros Adhanom Ghebreyesus #Taiwancanhelp #Taiwanishelping
同時也有1部Youtube影片,追蹤數超過3萬的網紅Sirens Vocal Band,也在其Youtube影片中提到,聽見最純的人聲演唱 訂閱我 ➔ https://bit.ly/2K8M6vx 享受最棒的播放清單 儲存我 ➔ https://bit.ly/2JU6jVz ------------------------- 擁有台灣靈魂的美國黑人歌手杜力 將搞笑、主持、歌手集於一身 這次不僅唱歌,更大秀中文rap...
you are so aggressive中文 在 多糖教室 毛小孩教育訓練 Facebook 的最佳解答
一封給國家地理頻道「Dog: Impossible」節目負責人的公開信:
An open letter to the leadership team of Nat Geo Wild Dog Impossible:
Translate: Yu-Hwa Su 翻譯: 蘇昱華
Proof: Yen Ke 校對: 葛雁
The International Association of Animal Behavior Consultants (IAABC) applauds National Geographic’s mission to offer intelligent, relevant and captivating non-fiction entertainment. This is a crucial objective, especially as an introduction to children and viewers largely relying on television for their scientific information.
國際動物行為諮詢師協會(IAABC)對於國家地理頻道致力於提供電視觀眾正確知識與科學內容表示讚賞。這是一個非常重要的目標,特別是對依賴電視得到這些知識的兒童與其他觀眾們來說。
However, your stated mission is in direct conflict with your show Dog: Impossible. In fact, the irresponsible treatment of the dogs and people on this show flies in the face of all best practices in animal training and behavior. Rather than promoting science and scientifically-proven methodology, Dog: Impossible sacrifices learning science for more dramatic television.
然而,貴頻道所提供的節目「Dog: Impossible」卻與貴頻道「提供正確的科學知識」的一貫立場衝突。節目中對犬隻以及飼主的不負責處理方式與應有的動物訓練及行為操作的準則相違背。「Dog: Impossible」並沒有提倡科學以及經科學驗證的方法,這節目犧牲了對科學的學習,轉而追求吸睛的電視節目效果。
Matt Beisner appears to have no credentials or education in training and behavior, yet he refers to himself as a behaviorist. His claim that “energy is the one language that every animal on the planet speaks” makes clear he is not one.
Matt Beisner並沒有動物訓練或行為學的相關學習經歷與證照,卻宣稱自己是一位行為學家。從他的主張:「能量是地球上所有動物都會使用的共通語言」,便能明白他並不是行為學家。
His statement, “You don’t need tricks, you don’t need treats, you don’t need force,” shows just how unaware of his own actions he is. His misuse of scientific terminology leads viewers to believe they are learning demonstrated, safe and accepted strategies in helping their dogs. In fact, Mr. Beisner is forcing these dogs from start to finish of each episode. His own “tricks” are that of over-stressing dogs until they’re in a state referred to in psychology and science as “learned helplessness.”
他主張「你不需要技巧、零食、或蠻力 (去訓練狗)」,這顯示出他對於自己的所做所為一無所知。他對科學術語的濫用也會誤導觀眾,讓觀眾以為他們正在學習經證實有效而且安全可接受的方法來幫助狗狗。但這位訓練師在每一集節目上從頭到尾都是在逼迫這些狗,而他所擁有的「技巧」,就是讓狗進入過度緊迫的狀態,直到牠們進入心理學和科學上所指的「習得無助」(learned helplessness)狀態。
Learned helplessness occurs when a subject endures repeated aversive stimuli beyond their control. Originally thought to show a subject's acceptance of their powerlessness, for more than half a century it’s been known instead to be the emotional “shutting down” of the subject. Anxiety, clinical depression, and related mental illnesses are common consequences of this technique in humans.
「習得無助」發生在動物沒有任何控制權,且重複地被施加嫌惡刺激的時候。最初,人們認為習得無助狀態意味著動物「接受」了自身無法改變、無能為力的情形,超過半個世紀以來,人們認為這是動物情緒「關機(shutting down)」的表現。在人類身上,習得無助的常見結果包含焦慮、憂鬱症、以及相關的心理疾病。
Allow us to note some aspects of the trailer and his shows, but first, to point out a few well-documented and commonly understood aspects of dog behavior so that we may better make our points understood.
在我們解釋為何我們認為此節目的預告片與內容不適當之前,我們希望先闡述一些正確的犬隻行為常識,以便您能更理解我們的觀點。
Canine body language indicating stress and severe stress:
顯示出壓力以及嚴重緊迫的犬隻肢體語言:
Compressed bodies
Dry, raspy panting
Wide, open eyes with dilated pupils
Heavy drooling
“Whipping” head and body back, pushing off a handler in order to get away
Growling
Fighting
Biting
縮緊身體
急促的喘氣
睜大雙眼、散瞳
大量流口水
甩頭、用前爪推抱著狗的人以退後、試圖掙脫
低吼
打架
開咬
Eleven seconds into the trailer, Mr. Beisner rubs his hands together, smiling, and says, “This is going to be gnarly.” All professionals know from that statement what the series will spotlight: A poorly (if at all) educated non-professional pushing dogs way beyond therapeutic limits, in the name of “results.”
在預告片11秒的地方,Beisner先生搓手並笑著說「等一下會很精采喔」。所有專業人士都知道這句話代表這個節目的亮點將會是:一名缺乏適當教育的訓練師,逼迫狗到超過其能承受的極限,並把這樣的結果稱為是良好的改善。
Flooding, the term for inundating a subject with their fears, phobias and triggers, is ethically questionable at best, cruel and unnecessary, always. There's also a common danger of spontaneous recovery of the phobia. This is because flooding doesn't replace the fear-response with a different response, it just replaces it with no response. “No response” is simply suppression, not cure.
「洪水法」,指的是故意將動物置於恐慌或恐懼的觸發刺激情境,這樣的方法不道德、殘忍、而且沒必要。另外,恐懼的自發性回復(spontaneous recovery)也是洪水法常見的風險,這是因為洪水法並沒有將害怕的反應重新制約成其他不同的情緒行為,它只是讓動物沒有反應。「沒有反應」只是壓抑,動物並沒有因此感到不害怕或恐慌。
Throughout the trailer dogs are flooded with aversive stimuli such as other dogs, people and equipment, something an ethical professional would not, and could not do per any answerable guidelines of animal training and behavior care.
在整個預告片中,狗狗被迫接受各種嫌惡刺激的洪水法訓練,例如其他狗、其他人類和物品,這是具有道德的專業訓練人員不會做的,任何負責任的動物訓練及行為照護準則也不會如此建議。
Systematic desensitization and counterconditioning, gradual exposure to the feared object, and replacement of a negative emotional association with a more pleasant one, are the recommended techniques used to treat such fear and aggression cases, per all legitimate veterinary, training and behavior organizations.
系統性減敏與反制約,也就是逐步與少量的讓狗接觸其本來會害怕的事物,並且將引發的少量負面情緒與其非常喜愛的事物配對給予,是用來處理恐懼及攻擊案例的建議方法,也是每個好的獸醫師、訓練及行為機構會推薦的方法。
Beisner’s statement that “We know at the Zen Yard that dogs help other dogs come out of their shell and face their fear and get past their aggression” isn’t just scientifically unsupportable, his words ring hollow during the very scene playing while he says those words: Beisner restraining one dog, while his co-host pulls a leashed dog to the first in a completely unnatural gesture perhaps intended to either mimic natural dog greeting (it doesn’t) or to flood the heavily drooling dog who is unable to move or get away. The dogs end up in a fight. They have been set up to fail, and the outcome is inevitable.
Beisner宣稱「我們在Zen Yard(他的訓練中心)知道狗會去幫助其他狗融入外界、面對牠們的恐懼並且克服攻擊行為」,這句話不只是缺乏科學支持,在影片中他講出這句話時搭配的畫面,亦表現出他的說詞缺乏支持:Beisner限制了第一隻狗的行動,由節目的共同主持人以牽繩將另一隻狗以一個完全不自然的姿勢拉到第一隻狗身邊,他們可能是在試著模仿狗狗自然的社交打招呼行為(但並不是),或使用洪水法訓練那隻狂流口水(顯示牠很緊張)並且無法逃脫的狗。最終兩隻狗打起來,訓練師製造的這個情境,讓失敗的結果無可避免。
In the trailer, the assistant host, Stefanie DiOrio, states, “Nervousness can easily turn to fear which can lead to aggression.” This is an accurate statement, which is why it’s so confusing that the entire show would be predicated on pushing dogs to the very edge of survivable stress and into predictable aggression, doubling down on the issues that their owners are struggling with.
在預告片中,節目的共同主持人Stefanie DiOrio說「緊張不安很容易變成真正的恐懼,並且導致攻擊行為」,這句話是正確的,但也讓人更加困惑為何整個節目的走向都在將狗推向牠們所能承受壓力的極限、觸發根本可預測的攻擊行為、並使飼主所面對的問題加倍惡化。
We know that the dramatic changes in behavior, from stressed and wildly aggressive to “calm” dogs, make for compelling TV. To an average pet owner it looks like these dogs are making huge improvements. All clients just want their dog to “Stop being aggressive.” However, we also know that behavior suppression is not the same as behavior modification, that a stressed and shut-down dog is a more dangerous animal than one who is actively showing aggression, and that the long-term prognosis of this kind of intervention is poor for both the client and their dog.
我們知道行為上戲劇性的變化,從一隻緊迫且兇猛攻擊的狗轉變成“冷靜”的狗,這個過程代表了高收視率,在不十分了解行為學的飼主眼中看來,這些狗狗似乎有巨大的進步。飼主都只是希望他們的狗「不要再有攻擊性」,然而我們也知道單純抑制攻擊行為的出現,並不是真正的行為改善技術。舉例來說一隻高壓力但看似沒有反應的狗,遠比一隻會表現出攻擊性的狗要危險許多 (譯註: 因為這樣的狗可能會沒有徵兆地開咬),因此這種抑制攻擊行為的訓練法,以長遠來看對飼主以及狗狗都是有害的。
It is also worth pointing out that, like his predecessor, Mr Beisner’s assessment of cause for much of the issues he’s asked to address is simple, made especially clear in episode 4 where he not only saves a dog, he “saves a marriage:” Women are unable to effectively lead, must be stronger, must change their ways.
另一個值得注意的事是Beisner先生,如同他在同一個頻道的前輩,西薩,對導致問題的原因評估也過於簡化,例如第四集中他聲稱他不只拯救了狗狗,他還「拯救了這段婚姻」,因為女主人無法有效的領導狗狗,因此她必須更堅強,必須改變他們之間的相處模式。
Misogyny, it seems, cures dog behavior problems. Real exploration and explanation regarding the antecedents and consequences around behaviors are ignored in favor of client blaming.
這段貶抑女性的解釋,看起來似乎能改善犬隻的行為問題,然而關於行為問題真正的前因後果卻被指責客戶所取代,並沒有真正的被探討與解釋。
The clients on the show represent thousands of clients throughout the US and beyond with whom we work every day, helping them to help their dogs. Far from being dogs “other people won’t work with,” the dogs on your show are exactly the clients and dogs that IAABC Certified Dog Behavior Consultants, as well as all members of the American College of Veterinary Behaviorists, Certified Applied Animal Behaviorists, and other certified behavior specialists see and successfully work with every day.
節目中所出現的客戶正代表了我們日常工作中所會幫助的人們與他們的狗,呈現的就是我們在美國跟其他國家的上千位客戶。節目中所出現的這些有著行為問題的狗絕對不是「其他訓練師都不想要處理的狗狗」,事實上這些客戶與狗正是IAABC認證的狗行為諮詢師、美國獸醫行為學家、認證的應用動物行為學家或是其他受認證的行為學專家,每天工作的日常。
We do so using the best practices of our field (see https://m.iaabc.org/about/ethics/), adopted by the leading behavior and training organizations, without psychologically or physically harming the animals we work with.
我們在這個領域也使用最嚴謹的訓練師專業道德守則(英文版參見https://m.iaabc.org/about/ethics/,中文版參見https://reurl.cc/72eVkl),這個守則受領先的行為及訓練機構所採用,使訓練師與行為諮詢師在工作時,不對我們經手的動物造成生理或心理上的傷害。
The IAABC urges Nat Geo WILD to stop promoting this public miseducation. The tactics employed in the name of entertainment are unnecessarily harsh and potentially dangerous to the public, and they teach yet another generation of Nat Geo watchers absolutely incorrect and harmful practices.
IAABC呼籲國家地理頻道(Nat Geo WILD)停止傳播此系列誤導公眾的資訊。以娛樂包裝節目的策略對於觀眾是不必要的粗糙而且有潛在風險的,甚至是向頻道的年輕一代觀眾灌輸完全不正確且有害的做法。
It remains a mystery why your network is so intent on harming dogs. After years of Cesar Milan, to now bring in a man equally unskilled, who equates terrified, angry or entrapped dogs to his own addiction history is remarkable. Are we really satisfied conflating ego with compassion, self-focus with an understanding of animal behavior? Is this the “science” your mission stands for?
我們仍然不知為何貴頻道這麼多年來如此堅持持續傷害狗的這些作為。在西薩 (Cesar Milan) 的節目播映多年之後,現在又引進一個同樣缺乏正確訓練技巧,以自身藥物成癮困擾歷史去錯誤的同理恐懼或憤怒的狗的人。我們能接受一個膨脹自我,而非真正擁有同情心、適當自我聚焦、了解動物行為的「專業人士」嗎?這就是貴節目所宣稱的「科學」立場嗎?
The damage Nat Geo is doing to dogs by choosing this type of programming is astounding. We can only assume that the producers are unaware of this, as it’s hard to imagine such harm and cruelty would be deliberate.
國家地理頻道選擇製作這類節目對於狗狗的傷害甚鉅,我們只能假定節目製作人並沒有意識到這點,因為我們難以想像會有人故意去做這樣有害且殘忍的事情。
Would you show a reality program on heart surgery with a photogenic “self-taught” practitioner, simply stating the star was not a doctor before showing him mutilating a real patient?
想問貴節目是否會採用一個上鏡的“自學”外科醫生錄製心臟手術的實境節目,告知觀眾他並非真正的醫生,然後播放他對病患動刀的畫面?
I leave you with the clearest image of suffering and abuse from your trailer: the Aussie, stressed to the breaking point, thick ropes of drool streaming from its mouth, being choked by a slip lead to compensate for the host’s inability to even effectively muzzle a dog. This dog is at the point of collapse. This dog is being tortured, and that is not hysteria. That is an assessment by any educated measure.
作為結尾,我希望指出貴節目預告片中明確顯示出狗狗受苦或受虐的畫面:那隻澳洲牧羊犬已經瀕臨壓力的極限,您可以看到口水掛在其嘴邊 (大量口水為壓力徵兆),口罩因為沒有確實的配戴而滑脫,導致牠被勒到快要窒息,已在崩潰邊緣。具備專業與適當教育的人員指出,這隻狗因在節目上被虐待而情緒崩潰,並非其本身歇斯底里。
Please stop this cruel and dangerous programming. To do otherwise is to support that self-taught heart surgery and all the consequences it would bring; that this show is currently bringing to families struggling with their dogs.
Professionals refer to Cesar Milan’s influence on dog training as “job security” because so many dogs ruined or made far worse by his teachings are brought to us by well-intentioned, often weeping owners desperate for real help. Often it is too late.
請停止這系列殘酷且危險的節目。否則貴節目就等同於支持前面舉例的自學的心臟外科「醫師」進行手術一樣,這些危險的後果正由觀眾與他們的狗承擔。專業訓犬人士將西薩米蘭對訓犬的影響戲稱為「工作保障」,因為太多飼主使用了他教授的技巧後,狗狗的狀況變得更糟,而哭著迫切尋找真正的協助,此時通常都為時已晚。
We do not want more work due to this same phenomenon.
我們不想要因為這個節目帶來類似影響而接到更多工作。
We’d be happy to provide you with any education and resources you need to inform your producers about what would qualify as responsible, effective, safe and thoughtful work with the same “red zone” dogs you sell so well.
但我們很樂意提供貴頻道任何需要的教育與資源,讓您們的節目製作人對訓犬工作應有的品質有所理解,例如負責、有效、安全,並且理解到對於在節目中出現的這些「危險」犬隻,事實上有更合理的訓練方法。
Thank you for your consideration.
謝謝您的閱讀與理解。
Marjie Alonso
Executive Director, IAABC
For the Board of Directors
Marjie Alonso
IAABC執行長
代表董事會發言
you are so aggressive中文 在 Sirens Vocal Band Youtube 的最佳貼文
聽見最純的人聲演唱 訂閱我 ➔ https://bit.ly/2K8M6vx
享受最棒的播放清單 儲存我 ➔ https://bit.ly/2JU6jVz
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擁有台灣靈魂的美國黑人歌手杜力
將搞笑、主持、歌手集於一身
這次不僅唱歌,更大秀中文rap!!!
那渾然天成的R&B唱腔
與溫醇又具有爆發力的嗓音
在藍色的音符中肆意遊走
你們,準備好被魅惑了嗎?
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Facebook : https://www.facebook.com/acasirens
微博:http://www.weibo.com/sirensvocalband
Instagram: https://instagram.com/sirensvocalband/
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The Middle
原唱:Zedd, Maren Morris and Grey
翻唱:Sirens藍色警報 feat 杜力 Dooley
中文 rap 填詞:小鐵
Baby
Why don't you just meet me in the middle
I'm losing my mind just a little
So why don't you just meet me in the middle
In the middle
Take a seat
Right over there, sat on the stairs
Stay or leave
The cabinets are bare and I'm unaware
Of just how we got into this mess
Got so aggressive
I know we meant all good intentions
So pull me closer
Why don't you pull me close
Why don't you come on over
I can't just let you go
Oh baby
Why don't you just meet me in the middle
I'm losing my mind just a little
So why don't you just meet me in the middle
In the middle
Baby
Why don't you just meet me in the middle
I'm losing my mind just a little
So why don't you just meet me in the middle
In the middle
Take a step
Back for a minute, into the kitchen
Floors are wet
And taps are still running, dishes are broken
How did we get into this mess
Got so aggressive
I know we meant all good intentions
So pull me closer
Why don't you pull me close
Why don't you come on over
I can't just let you go
Oh baby
Why don't you just meet me in the middle
I'm losing my mind just a little
So why don't you just meet me in the middle
In the middle
隔著一個沙發的距離
我忍不住看著你不忍你著急
可沒有要原諒你
不過我超可口
欸~ 還不快把我拉近
相信我只會對你動心
動了真感情就算賭氣分隔兩地
決不二心、也沒惡意
加個油添個醋這是我們的愛情
Baby
Why don't you just meet me in the middle
I'm losing my mind just a little
So why don't you just meet me in the middle
In the middle
Oh baby yeah
Why don't you just meet me in the middle
I'm losing my mind just a little
So why don't you just meet me in the middle
In the middle
Baby, baby
Why don't you just meet me in the middle
I'm losing my mind just a little
So why don't you just meet me in the middle, middle
In the middle, middle
----------音樂製作----------
編曲編鼓:AD Cafe 阿迪/吳貞璇(小小)/小鐵
https://www.facebook.com/ADCafepage/
https://www.facebook.com/GoIronBeat/
錄音:黃千庭(蜻蜓)
音樂編輯:黃千庭(蜻蜓)
https://www.facebook.com/ValenQT/
混音師:Double @Nerdyboy Inc. Production 我宅有限公司
混音錄音室:NoStandardStudio
https://www.facebook.com/NerdyboyIncProduction/
----------影像製作----------
導演、攝影:aka強尼錢包
燈光:aka曾權
製片:aka底迪
執行製作:aka陳帝羽
後期製作:aka雲責、aka楷楷
影像製作單位:Webtvasia Taiwan
https://www.facebook.com/webtvasiatw/
----------特別感謝----------
星創有限公司
Official Website:https://www.exclusivetw.com/
杜力 Dooley
Facebook:https://www.facebook.com/dooleyfanpage/
Instagram:https://www.instagram.com/dooley1c/
Congrats Café
Facebook:https://www.facebook.com/congratscafe.tw/
Instagram:https://www.instagram.com/congratscafe/